Grow Your Organization Through Experienced Event Management
Events play a vital role in the success of any association. Whether a simple meeting of the Board of Directors, or a huge annual conference, these are crucial moments for building relationships with the members of any organization. Talley has decades of experience in helping associations plan and manage successful events, from promotion and registration through programming and hospitality. Let us handle the heavy lifting so that you can get back to running your organization.
Ready to Get Started?
Let’s work together to build your organization’s future.
How Talley's Event Management Experts Can Help Your Association
So much goes into planning and executing a successful event, from choosing the perfect location, to managing registration and on-site logistics. Talley’s years of experience ensure that your event goes smoothly, and that your attendees have a great time, while saving you time, stress and money.
Leverage our Expertise: Talley has extensive experience in event management and can provide expert guidance and support throughout the event planning process.
Save Time: Planning and managing an event can be time-consuming and stressful. Talley can handle all aspects of event planning and management, freeing up association staff to focus on other important tasks.
Save Money: Talley has established relationships with vendors and service providers, allowing us to negotiate better rates and pass the cost savings onto the client. We can also help identify areas where costs can be reduced without sacrificing quality.
Improve your Attendee’s Experience: Talley can help ensure that the event runs smoothly and that attendees have a positive experience. We’ll handle everything from registration to on-site logistics and post-event follow-up, leaving attendees with a positive impression of the association.
Provide Better Hybrid and Virtual Experiences: Talley can help make sure that your event provides a great experience for everyone, ensuring that all programming, technology and logistics are provided in a way that works well for virtual attendees.
Promote Inclusion: Talley always focuses on ensuring accessibility for all aspects of the event and encouraging diversity within the planning process.
Increase Revenue: Talley can help associations identify revenue opportunities, including sponsorships, exhibitors, and other revenue-generating activities. We can also help maximize revenue by ensuring that registration fees and other charges are appropriately priced.
Identify and Manage Risks: Talley can help identify and mitigate potential risks associated with your event, including safety risks, contractual risks, and financial risks.
Event Focuses
Annual conferences
Scientific symposiums
Trade shows/exhibitions
Seminars/workshops
Webinars
Board meetings
Fundraising events
…and much more!
Our Process
Each event needs to be designed around the unique needs of the organization and its stakeholders. Talley’s tested event planning approach is built around the simple idea that every organization is unique, so its events should be too.
1. Establish Goals and Objectives for the Event
Success can’t be achieved unless it is clearly defined, and the definition is different for every organization and event. Establishing alignment on clear goals and objectives is the first step for any successful event. The Talley team will help to walk your organization’s stakeholders through the process of finding out what success means for you.
2. Identify Top Priorities & Challenges in Producing the Event
There are thousands of details that go into making an event successful, but there are always some that are more important than others. It’s important for us to work together to prioritize the key elements that are crucial to success, while at the same time identifying the key challenges that need to be overcome to ensure that success.
3. Develop Event Budget
Having established our framing of success and our key priorities, we can now put together a budget that acknowledges the limitations, while also helping us to see the possibilities. This important process is crucial for ensuring that our vision for the event is aligned with the reality of what we can accomplish.
4. Develop Milestone Tasks & Timelines
With a clear idea of what our event is going to look like in broad strokes, we can now put together an action plan to make sure that we’re moving in concert to make our vision for the event a reality. We use the Monday.com project management tool to build out our tasks and milestones into a comprehensive timeline, ensuring that we are on track.
5. Communication & Promotion
Key to the success of any event is good communication with the prospective attendees, making sure that they know what to expect from the event and the value that they will derive from attending. Our communications and promotion plans are built on years of success in promoting events to drive attendance and provide great attendee experiences.
6. Evaluate Success
Once the event is complete we will develop a clear and efficient approach for evaluating its success. Combining both quantitative and qualitative data, we can learn from our successes and failures to make sure that each event is better than the last.
What Clients Have to Say About Talley
Talley staff are professional, knowledgeable and easy to work with. They have great institutional knowledge, are creative with their solutions, and are dedicated to serving our membership.
Ye Tong
National Council on Measurement in Education President, Former President
Case Studies
How We Helped NCME Profit on Pandemic Conferences
From Breaking Even to $90k Profit
As NCME set out to throw their first solo conference at the beginning of the pandemic, Talley stepped in to help them not only throw a successful event, but make a profit.
Creating a Process for Constant Improvement
How We Grew the AHS Annual Conference
See how Talley helped AHS create a post-conference evaluation process that helps them improve their annual meetings each year.
Reinventing ABCSW
A New Identity, Strategy, and $100,000 in Initial Savings
See how Talley found success with ABCSW after extensive trust building, allowing us to help them unlock profits in this case study.
Ready to Get Started?
Let’s work together to build your organization’s future.